{"title":"Customer Favorites","description":"\u003cp\u003eThe products our customers come back for — curated from real 5-star reviews.\u003c\/p\u003e","products":[{"product_id":"simply-wild-shampoo","title":"Botanical Shampoos","description":"\u003ch2 data-start=\"253\" data-end=\"290\"\u003e\u003cstrong data-start=\"256\" data-end=\"290\"\u003eSimply Wild Botanical Shampoos\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"291\" data-end=\"591\"\u003eRooted in herbal tradition and handcrafted in small batches, Simply Wild shampoos are made to nourish the scalp first — because healthy roots grow beautiful hair. Each formula begins with whole-plant infusions, organic hydrosols, and time-honored botanicals chosen for clarity, strength, and balance.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 16 oz\u003c\/p\u003e\n\u003cp data-start=\"593\" data-end=\"679\"\u003eNo sulfates. No silicones. No synthetic fragrance.\u003cbr data-start=\"643\" data-end=\"646\"\u003eJust plants, purpose, and purity.\u003c\/p\u003e\n\u003ch3 data-start=\"686\" data-end=\"740\"\u003e\u003cstrong data-start=\"693\" data-end=\"740\"\u003eScalp Restore Shampoo — Rosemary \u0026amp; Tea Tree\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"741\" data-end=\"816\"\u003e\u003cem data-start=\"741\" data-end=\"777\"\u003eStimulate · Clarify · Awaken Roots\u003c\/em\u003e\u003cbr data-start=\"777\" data-end=\"780\"\u003eFor thin, oily, or struggling scalps\u003c\/p\u003e\n\u003cp data-start=\"818\" data-end=\"1251\"\u003eA refreshing, scalp-focused formula designed to support hair growth and soothe irritation. Marshmallow root and nettle tea soften and strengthen strands at the root, while rosemary hydrosol boosts circulation to nourish follicles. Tea tree and eucalyptus essential oils cleanse buildup, calm flakes, and create a cool, tingling wake-up for your roots. Finished with castor and jojoba oils for lightweight nourishment without residue.\u003c\/p\u003e\n\u003cp data-start=\"1253\" data-end=\"1279\"\u003e\u003cstrong data-start=\"1253\" data-end=\"1277\"\u003eKey herbs \u0026amp; benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1280\" data-end=\"1528\"\u003e\n\u003cli data-start=\"1280\" data-end=\"1339\"\u003e\n\u003cp data-start=\"1282\" data-end=\"1339\"\u003e\u003cstrong data-start=\"1282\" data-end=\"1294\"\u003eRosemary\u003c\/strong\u003e — promotes circulation \u0026amp; follicle vitality\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1340\" data-end=\"1401\"\u003e\n\u003cp data-start=\"1342\" data-end=\"1401\"\u003e\u003cstrong data-start=\"1342\" data-end=\"1352\"\u003eNettle\u003c\/strong\u003e — rich in silica \u0026amp; minerals to strengthen hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1402\" data-end=\"1469\"\u003e\n\u003cp data-start=\"1404\" data-end=\"1469\"\u003e\u003cstrong data-start=\"1404\" data-end=\"1424\"\u003eMarshmallow Root\u003c\/strong\u003e — natural slip, scalp soothing, detangling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1470\" data-end=\"1528\"\u003e\n\u003cp data-start=\"1472\" data-end=\"1528\"\u003e\u003cstrong data-start=\"1472\" data-end=\"1484\"\u003eTea Tree\u003c\/strong\u003e — purifies scalp \u0026amp; supports flake control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1530\" data-end=\"1606\"\u003ePerfect for anyone wanting a clean, refreshed scalp and fuller-looking hair.\u003c\/p\u003e\n\u003chr data-start=\"1608\" data-end=\"1611\"\u003e\n\u003ch3 data-start=\"1613\" data-end=\"1691\"\u003e\u003cstrong data-start=\"1620\" data-end=\"1691\"\u003eLavender \u0026amp; Lemongrass Moisturizing Shampoo — For Thick \u0026amp; Curly Hair\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1692\" data-end=\"1725\"\u003e\u003cem data-start=\"1692\" data-end=\"1725\"\u003eHydrate · Define · Reduce Frizz\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"1727\" data-end=\"2081\"\u003eDesigned to quench and define curls while respecting their natural shape. Marshmallow root infusion and nettle tea soften and detangle, while rich argan oil locks in moisture and enhances natural shine. Lavender hydrosol soothes the scalp and promotes harmony, while bright lemongrass refreshes the senses and helps invigorate hair from root to curl tip.\u003c\/p\u003e\n\u003cp data-start=\"2083\" data-end=\"2109\"\u003e\u003cstrong data-start=\"2083\" data-end=\"2107\"\u003eKey herbs \u0026amp; benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2110\" data-end=\"2333\"\u003e\n\u003cli data-start=\"2110\" data-end=\"2170\"\u003e\n\u003cp data-start=\"2112\" data-end=\"2170\"\u003e\u003cstrong data-start=\"2112\" data-end=\"2124\"\u003eLavender\u003c\/strong\u003e — calming, scalp-balancing, gentle on curls\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2171\" data-end=\"2231\"\u003e\n\u003cp data-start=\"2173\" data-end=\"2231\"\u003e\u003cstrong data-start=\"2173\" data-end=\"2193\"\u003eMarshmallow Root\u003c\/strong\u003e — slip + moisture + curl definition\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2232\" data-end=\"2284\"\u003e\n\u003cp data-start=\"2234\" data-end=\"2284\"\u003e\u003cstrong data-start=\"2234\" data-end=\"2247\"\u003eArgan Oil\u003c\/strong\u003e — deep nourishment \u0026amp; frizz control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2285\" data-end=\"2333\"\u003e\n\u003cp data-start=\"2287\" data-end=\"2333\"\u003e\u003cstrong data-start=\"2287\" data-end=\"2297\"\u003eNettle\u003c\/strong\u003e — promotes strong, healthy growth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2335\" data-end=\"2404\"\u003eLeaves curls soft, bouncy, and beautifully hydrated — never stripped.\u003c\/p\u003e\n\u003chr data-start=\"2406\" data-end=\"2409\"\u003e\n\u003ch3 data-start=\"2411\" data-end=\"2474\"\u003e\u003cstrong data-start=\"2418\" data-end=\"2474\"\u003eHoly Basil \u0026amp; Rose Shampoo — For Fine \u0026amp; Straight Hair\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2475\" data-end=\"2514\"\u003e\u003cem data-start=\"2475\" data-end=\"2514\"\u003eLightweight · Silky · Balance \u0026amp; Shine\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"2516\" data-end=\"2835\"\u003eA feather-light, botanical cleanse for hair that needs softness without weight. Holy basil hydrosol brings clarity and balance to the scalp, while marshmallow root smooths cuticles and adds gentle slip. Delicate rose absolute restores shine and softness, and a touch of argan oil gives silky moisture without heaviness.\u003c\/p\u003e\n\u003cp data-start=\"2837\" data-end=\"2863\"\u003e\u003cstrong data-start=\"2837\" data-end=\"2861\"\u003eKey herbs \u0026amp; benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2864\" data-end=\"3068\"\u003e\n\u003cli data-start=\"2864\" data-end=\"2927\"\u003e\n\u003cp data-start=\"2866\" data-end=\"2927\"\u003e\u003cstrong data-start=\"2866\" data-end=\"2888\"\u003eHoly Basil (Tulsi)\u003c\/strong\u003e — clarifying \u0026amp; calming for the scalp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2928\" data-end=\"2970\"\u003e\n\u003cp data-start=\"2930\" data-end=\"2970\"\u003e\u003cstrong data-start=\"2930\" data-end=\"2938\"\u003eRose\u003c\/strong\u003e — softening + shine-enhancing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2971\" data-end=\"3026\"\u003e\n\u003cp data-start=\"2973\" data-end=\"3026\"\u003e\u003cstrong data-start=\"2973\" data-end=\"2993\"\u003eMarshmallow Root\u003c\/strong\u003e — tangle-releasing \u0026amp; smoothing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3027\" data-end=\"3068\"\u003e\n\u003cp data-start=\"3029\" data-end=\"3068\"\u003e\u003cstrong data-start=\"3029\" data-end=\"3039\"\u003eNettle\u003c\/strong\u003e — strengthens fine strands\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3070\" data-end=\"3163\"\u003eA perfect daily gentle wash to keep fine or straight hair clean, shiny, and naturally lifted.\u003c\/p\u003e\n\u003chr data-start=\"3165\" data-end=\"3168\"\u003e\n\u003ch3 data-start=\"3170\" data-end=\"3202\"\u003e✨ Clean Beauty You Can Trust\u003c\/h3\u003e\n\u003cul data-start=\"3204\" data-end=\"3339\"\u003e\n\u003cli data-start=\"3204\" data-end=\"3235\"\u003e\n\u003cp data-start=\"3206\" data-end=\"3235\"\u003eOrganic botanical infusions\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3236\" data-end=\"3263\"\u003e\n\u003cp data-start=\"3238\" data-end=\"3263\"\u003eNo sulfates or parabens\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3264\" data-end=\"3290\"\u003e\n\u003cp data-start=\"3266\" data-end=\"3290\"\u003eNo synthetic fragrance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3291\" data-end=\"3305\"\u003e\n\u003cp data-start=\"3293\" data-end=\"3305\"\u003eColor-safe\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3306\" data-end=\"3339\"\u003e\n\u003cp data-start=\"3308\" data-end=\"3339\"\u003eHand-crafted in small batches\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3341\" data-end=\"3415\"\u003eBecause your hair deserves plants that nurture — not chemicals that strip.\u003c\/p\u003e\u003cp\u003eFormulated by The Wild Herbalist\u003c\/p\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e","brand":"Simply Wild","offers":[{"title":"Holy Basil \u0026 Rose Shampoo — For Fine \u0026 Straight Hair","offer_id":45893398888684,"sku":"SW-HAR-001","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Lavender \u0026 Lemongrass Moisturizing Shampoo — For Thick \u0026 Curly Hair","offer_id":45893398921452,"sku":"SW-HAR-001","price":29.95,"currency_code":"USD","in_stock":true},{"title":"Scalp Restore","offer_id":45910605234412,"sku":"SW-HAR-001","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/SimplyWild_Allnaturalshampoo_background_755eeefa-92a8-4eb4-ad56-fe2cf48f1bfe.png?v=1764783181"},{"product_id":"simply-wild-conditioner","title":"Botanical Hair Conditioners","description":"\u003ch2 data-end=\"223\" data-start=\"182\"\u003e\u003cstrong data-end=\"223\" data-start=\"185\"\u003eSimply Wild Botanical Conditioners\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-end=\"584\" data-start=\"224\"\u003eNurture your hair the herbal way.\u003cbr data-end=\"260\" data-start=\"257\"\u003eSimply Wild conditioners are handcrafted in small batches using organic plant infusions, hydrosols, and nutrient-rich oils that soften, detangle, and deeply nourish without heaviness or buildup. Each formula is designed to support the scalp first — because healthy roots and hydrated strands create naturally beautiful hair.\u003c\/p\u003e\n\u003cp data-end=\"688\" data-start=\"586\"\u003eNo silicones. No synthetic fragrance. No fillers.\u003cbr data-end=\"638\" data-start=\"635\"\u003eJust plants, nourishment, and truly wild softness.\u003c\/p\u003e\n\u003chr data-end=\"693\" data-start=\"690\"\u003e\n\u003ch3 data-end=\"753\" data-start=\"695\"\u003e\u003cstrong data-end=\"753\" data-start=\"702\"\u003eScalp Restore Conditioner – Rosemary \u0026amp; Tea Tree\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"808\" data-start=\"754\"\u003e\u003cem data-end=\"806\" data-start=\"754\"\u003eClarify · Soothe · Support Hair Growth Environment\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"1142\" data-start=\"810\"\u003eA lightweight, scalp-friendly conditioner that nourishes at the roots while keeping hair clean and lifted. Marshmallow root and nettle tea soften and condition, while rosemary and tea tree help rebalance oil production and support a clear, healthy scalp. Jojoba and castor oils provide gentle moisture without weighing strands down.\u003c\/p\u003e\n\u003cp data-end=\"1228\" data-start=\"1144\"\u003ePerfect for fine or oily hair, sensitive scalps, and those on a hair-growth journey.\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e \u003c\/span\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Marshmallow Root Infusion, *Rosemary Hydrosol, *Nettle Tea, BTMS-25 (natural emulsifier), *Castor Oil, *Jojoba Oil, *Vegetable Glycerin, *Geogard 221 (Natural Preservative), Essential Oils of *Tea Tree, *Rosemary \u0026amp; *Eucalyptus\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Denotes Organic Ingredient\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-end=\"1233\" data-start=\"1230\"\u003e\n\u003ch3 data-end=\"1300\" data-start=\"1235\"\u003e\u003cstrong data-end=\"1300\" data-start=\"1242\"\u003eLavender \u0026amp; Lemongrass Deep Moisture Conditioner — Thick \u0026amp; Curly Hair\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1336\" data-start=\"1301\"\u003e\u003cem data-end=\"1334\" data-start=\"1301\"\u003eHydrate · Define · Smooth Frizz\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"1660\" data-start=\"1338\"\u003eA rich, creamy botanical conditioner designed to feed curls from the inside out. Marshmallow root and nettle tea deliver slip and softness, while argan, avocado, and olive oils lock in lasting moisture. Lavender calms the scalp and lemongrass brightens and refreshes — leaving curls soft, springy, and beautifully defined.\u003c\/p\u003e\n\u003cp data-end=\"1737\" data-start=\"1662\"\u003eIdeal for dry, curly, coily, or textured hair craving hydration and bounce.\u003c\/p\u003e\n\u003cp data-end=\"1737\" data-start=\"1662\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eIngredients: \u003c\/span\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Marshmallow Root Infusion, *Lemongrass Hydrosol, *Nettle Tea, BTMS-25 (natural emulsifier), *Argan Oil, *Avocado Oil, *Olive Oil, *Vegetable Glycerin, *Geogard 221 (natural preservative), Essential Oils of *Lavender \u0026amp; *Lemongrass.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1737\" data-start=\"1662\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Denotes Organic\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-end=\"1742\" data-start=\"1739\"\u003e\n\u003ch3 data-end=\"1807\" data-start=\"1744\"\u003e\u003cstrong data-end=\"1807\" data-start=\"1751\"\u003eHoly Basil \u0026amp; Rose Lightweight Conditioner — Fine \u0026amp; Straight Hair\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1846\" data-start=\"1808\"\u003e\u003cem data-end=\"1844\" data-start=\"1808\"\u003eWeightless · Silky · Natural Shine\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"2154\" data-start=\"1848\"\u003eA feather-light conditioner that smooths and softens without flattening fine strands. Tulsi (holy basil) restores balance at the scalp, while marshmallow root helps release tangles and add silky slip. Jojoba and argan oils deliver light, breezy moisture, and rose adds softness and shine without heaviness.\u003c\/p\u003e\n\u003cp data-end=\"2258\" data-start=\"2156\"\u003ePerfect for straight, fine, or easily weighed-down hair that still craves softness and natural volume.\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eIngredients: \u003c\/span\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Marshmallow Root Infusion, *Holy Basil (Tulsi) Hydrosol, *Nettle Tea, BTMS-25, (natural emulsifier),*Jojoba Oil, *Argan Oil, *Grapeseed Oil, *Vegetable Glycerin,\u003c\/span\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Geogard 221 (natural preservative), *Holy Basil (Tulsi) Essential Oil, *Rose Absolute.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-center para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e*Denotes Organic Ingredient\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-end=\"2263\" data-start=\"2260\"\u003e\n\u003ch3 data-end=\"2308\" data-start=\"2265\"\u003e\u003cstrong data-end=\"2308\" data-start=\"2271\"\u003eWhy Simply Wild Conditioners Work\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-end=\"2572\" data-start=\"2309\"\u003e\n\u003cli data-end=\"2364\" data-start=\"2309\"\u003e\n\u003cp data-end=\"2364\" data-start=\"2311\"\u003eOrganic plant infusions for true herbal nourishment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2411\" data-start=\"2365\"\u003e\n\u003cp data-end=\"2411\" data-start=\"2367\"\u003eBalanced oils for moisture without buildup\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2445\" data-start=\"2412\"\u003e\n\u003cp data-end=\"2445\" data-start=\"2414\"\u003eSuitable for sensitive scalps\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2489\" data-start=\"2446\"\u003e\n\u003cp data-end=\"2489\" data-start=\"2448\"\u003eColor-safe \u0026amp; Curly-Girl-Method friendly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2572\" data-start=\"2490\"\u003e\n\u003cp data-end=\"2572\" data-start=\"2492\"\u003eSilicone-free, paraben-free, fragrance-free (scented only with essential oils)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e","brand":"Simply Wild","offers":[{"title":"Holy Basil \u0026 Rose Conditioner — Fine \u0026 Straight Hair","offer_id":45893330043116,"sku":"SW-HAR-004","price":30.0,"currency_code":"USD","in_stock":true},{"title":"Lavender \u0026 Lemongrass Conditioner — Thick \u0026 Curly Hair","offer_id":45893330075884,"sku":"SW-HAR-004","price":30.0,"currency_code":"USD","in_stock":true},{"title":"Scalp Restore Conditioner – Rosemary \u0026 Tea Tree","offer_id":45946866565356,"sku":"SW-HAR-004","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/lifestyle-shot-lightweightconditionerjpeg.jpg?v=1764783044"},{"product_id":"calendula-cream","title":"Calendula Cream","description":"\u003cp\u003e\u003cstrong\u003eWhat it is —\u003c\/strong\u003e A rich, non-greasy botanical moisturizer handcrafted for sensitive, dry, reactive, and dry, reactive, or easily irritated skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoothes and calms dry, red, itchy, or flaky skin\u003c\/li\u003e\n\u003cli\u003eSupports the skin’s natural moisture barrier where skin feels dry, irritated, or compromised\u003c\/li\u003e\n\u003cli\u003eHydrates without clogging pores — safe for sensitive or reactive skin\u003c\/li\u003e\n\u003cli\u003eLightly scented only by real botanicals, never synthetic fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey herbs \u0026amp; botanicals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalendula —\u003c\/strong\u003e infused into olive oil and brewed as tea; calms visible irritation and supports comfortable, resilient skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColloidal Oats —\u003c\/strong\u003e a classic skin soother that cools itching and helps lock in moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAloe Vera —\u003c\/strong\u003e cooling hydration for stressed, flare-prone skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea Butter \u0026amp; Jojoba Oil —\u003c\/strong\u003e seal in moisture and nourish without heaviness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChamomile \u0026amp; Geranium —\u003c\/strong\u003e gentle essential oils that promote calm without irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use —\u003c\/strong\u003e Apply to clean, dry skin as needed. Gently massage into affected areas daily, or as often as needed to soothe and moisturize. Works beautifully on face, hands, elbows, knees, or anywhere skin needs extra care.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s inside —\u003c\/strong\u003e Calendula, calendula tea, colloidal oats, aloe vera, shea butter, jojoba oil, chamomile, geranium.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize —\u003c\/strong\u003e 4 oz glass jar\u003c\/p\u003e\n\u003cp\u003eFormulated by The Wild Herbalist\u003c\/p\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e\n\u003cp\u003eFor the longer story of why we lean on calendula, \u003ca href=\"\/blogs\/the-apothecary\/calendula-benefits-for-skin-the-complete-guide\"\u003eread about the science of calendula for skin\u003c\/a\u003e.\u003c\/p\u003e\n\u003c!-- sw:related-article:start --\u003e\n\u003cp\u003e\u003cstrong\u003eLearn more:\u003c\/strong\u003e \u003ca href=\"\/blogs\/the-apothecary\/calendula-benefits-for-skin-the-complete-guide\"\u003eCalendula Benefits for Skin — The Complete Guide\u003c\/a\u003e\u003c\/p\u003e\n\u003c!-- sw:related-article:end --\u003e","brand":"Simply Wild","offers":[{"title":"Default Title","offer_id":46002563350764,"sku":"SW-SKN-005","price":23.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/SimplyWild_SkinReliefCream_background2.png?v=1764782631"},{"product_id":"arnica-cream","title":"Arnica Cream","description":"\u003cp\u003e\u003cstrong\u003eWhat it is —\u003c\/strong\u003e An herbal balm crafted to comfort hard-working hands and bodies after active days.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComforts stiff hands and tired muscles after exertion\u003c\/li\u003e\n\u003cli\u003eSoothes the skin and supports the body’s natural recovery\u003c\/li\u003e\n\u003cli\u003eWarms gently with black pepper while arnica and helichrysum calm the area\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey herbs \u0026amp; botanicals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eArnica —\u003c\/strong\u003e a classic herb for bruises and overworked muscles; infused into both the olive and almond oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelichrysum —\u003c\/strong\u003e prized for soothing bruised, tender skin and supporting a calm, comfortable feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eYarrow —\u003c\/strong\u003e a wildcrafted ally traditionally used to comfort bumps, bruises, and stiff spots.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMyrrh —\u003c\/strong\u003e an ancient resin that brings a grounding, soothing quality to the blend.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlack Pepper —\u003c\/strong\u003e gently warming, it encourages circulation into stiff joints and tight muscles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use —\u003c\/strong\u003e Massage a small amount into sore joints, stiff hands, bruised spots, or tired muscles. Lovely after gardening, a long drive, or a hard workout — and gentle enough to use morning and night.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s inside —\u003c\/strong\u003e Arnica, helichrysum, and yarrow-infused olive oil; arnica-infused sweet almond oil; myrrh; black pepper essential oil; beeswax.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize —\u003c\/strong\u003e 2 oz\u003c\/p\u003e\n\u003cp\u003eFormulated by The Wild Herbalist\u003c\/p\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e\n\u003cp\u003eFor more on the herbs in this balm, \u003ca href=\"\/blogs\/the-apothecary\/natural-remedies-for-sore-muscles-5-herbs-that-actually-work\"\u003ewhy arnica works for muscle recovery\u003c\/a\u003e.\u003c\/p\u003e\n\u003c!-- sw:related-article:start --\u003e\n\u003cp\u003e\u003cstrong\u003eLearn more:\u003c\/strong\u003e \u003ca href=\"\/blogs\/the-apothecary\/natural-remedies-for-sore-muscles-5-herbs-that-actually-work\"\u003eNatural Remedies for Sore Muscles — 5 Herbs That Actually Work\u003c\/a\u003e\u003c\/p\u003e\n\u003c!-- sw:related-article:end --\u003e","brand":"Simply Wild","offers":[{"title":"Default Title","offer_id":46178837790956,"sku":"SW-BOD-004","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/lifestyle_shot_joint_bruise.jpg?v=1764782213"},{"product_id":"chapped-lip-balm-with-peppermint","title":"Chapped Lip Balm with Peppermint","description":"\u003ch2\u003ePeppermint Lip Balm\u003c\/h2\u003e\n\n\u003cp\u003e\u003cem\u003eCool · Soothe · Protect\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 0.2 oz\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it is\u003c\/strong\u003e — A crisp, cooling lip balm handcrafted with herb-infused oils and organic beeswax for lasting hydration.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoothes chapped, dry lips with calendula-infused olive oil and lemon balm–infused sweet almond oil\u003c\/li\u003e\n\u003cli\u003eSeals in moisture with organic beeswax and white shea butter\u003c\/li\u003e\n\u003cli\u003eDelivers a fresh, invigorating finish with organic peppermint essential oil\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey herbs \u0026amp; botanicals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalendula\u003c\/strong\u003e — gently soothes and repairs irritated, cracked skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLemon balm\u003c\/strong\u003e — soothing and calming, perfect for sensitive lips\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePeppermint\u003c\/strong\u003e — cooling sensation that refreshes and lightly plumps\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhite shea butter\u003c\/strong\u003e — rich, lasting moisture without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e — Apply to lips as needed throughout the day. Great for daily hydration, before bed, or anytime you want that clean minty feel.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e — Calendula-infused olive oil, lemon balm–infused sweet almond oil, beeswax, white shea butter, organic peppermint essential oil, vitamin E\u003c\/p\u003e\n\n\u003cp\u003eFormulated by The Wild Herbalist\u003c\/p\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e[AMY — INSERT SIZE, e.g., \"0.15 oz tube\"]\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor why calendula matters in lip care, \u003ca href=\"\/blogs\/the-apothecary\/calendula-benefits-for-skin-the-complete-guide\"\u003ehow calendula helps protect chapped skin\u003c\/a\u003e.\u003c\/p\u003e\n\u003c!-- sw:related-article:start --\u003e\n\u003cp\u003e\u003cstrong\u003eLearn more:\u003c\/strong\u003e \u003ca href=\"\/blogs\/the-apothecary\/calendula-benefits-for-skin-the-complete-guide\"\u003eCalendula Benefits for Skin — The Complete Guide\u003c\/a\u003e\u003c\/p\u003e\n\u003c!-- sw:related-article:end --\u003e","brand":"Simply Wild","offers":[{"title":"Default Title","offer_id":47058001363180,"sku":"SW-LIP-001","price":9.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/Simplywild_lipbalm-openjar-background_75cdcb62-5318-443d-a371-58f12dfd3eea.png?v=1764785209"},{"product_id":"tinted-lavender-mint-lip-balm","title":"Tinted Lavender Mint Lip Balm","description":"\u003ch2\u003eTinted Lavender Mint Lip Balm\u003c\/h2\u003e\n\n\u003cp\u003e\u003cem\u003eColor · Moisture · Calm\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 0.2 oz\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it is\u003c\/strong\u003e — A naturally tinted lip balm that pairs soft rosy color with deep botanical hydration.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers a sheer, natural rosy hue from French rose clay — no synthetic dyes\u003c\/li\u003e\n\u003cli\u003eHydrates and protects with calendula-infused olive oil and lemon balm–infused sweet almond oil\u003c\/li\u003e\n\u003cli\u003eSoothes with a sweetly herbal blend of peppermint and lavender\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey herbs \u0026amp; botanicals\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrench rose clay\u003c\/strong\u003e — natural mineral pigment for a subtle rosy tint\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalendula\u003c\/strong\u003e — repairs and soothes dry, cracked lips\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLavender\u003c\/strong\u003e — calming aroma and gentle skin support\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePeppermint\u003c\/strong\u003e — light cooling sensation and fresh scent\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e — Swipe on for a hint of color and all-day moisture. Layer for more tint, or wear alone for a barely-there look.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat's inside\u003c\/strong\u003e — Calendula-infused olive oil, lemon balm–infused sweet almond oil, beeswax, white shea butter, French rose clay, peppermint and lavender essential oils, vitamin E\u003c\/p\u003e\n\n\u003cp\u003eFormulated by The Wild Herbalist\u003c\/p\u003e\n\u003cp\u003e✦ Handcrafted in small batches | Organic \u0026amp; wildcrafted ingredients | Made in Kansas City\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e[AMY — INSERT SIZE, e.g., \"0.15 oz tube\"]\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCalendula appears in many of our lip and skin formulas — \u003ca href=\"\/blogs\/the-apothecary\/calendula-benefits-for-skin-the-complete-guide\"\u003elearn more about calendula in lip and skin care\u003c\/a\u003e.\u003c\/p\u003e","brand":"Simply Wild","offers":[{"title":"Default Title","offer_id":47058002804972,"sku":"SW-LIP-002","price":8.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0734\/4508\/1324\/files\/lifestyle-shot-lavenderlipbalmjpeg.jpg?v=1764784633"},{"product_id":"marshmallow-root-leave-in-conditioner","title":"Marshmallow Root Leave-In Conditioner","description":"\u003cp data-start=\"249\" data-end=\"287\"\u003eSmooth, soften, and nourish—naturally.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 4 oz\u003c\/p\u003e\n\u003cp data-start=\"289\" data-end=\"725\"\u003eOur \u003cstrong data-start=\"293\" data-end=\"361\"\u003eall-organic Marshmallow Root Hair Detangler \u0026amp; Leave-In Treatment\u003c\/strong\u003e is crafted to gently loosen knots while restoring slip, shine, and manageability. We start with a rich \u003cstrong data-start=\"465\" data-end=\"494\"\u003emarshmallow root infusion\u003c\/strong\u003e, known for its natural mucilage that hydrates and smooths the hair cuticle. 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This nourishing blend starts with \u003cstrong data-start=\"400\" data-end=\"421\"\u003ewhite shea butter\u003c\/strong\u003e, \u003cstrong data-start=\"423\" data-end=\"437\"\u003ecastor oil\u003c\/strong\u003e, and \u003cstrong data-start=\"443\" data-end=\"454\"\u003ebeeswax\u003c\/strong\u003e to condition hair while offering flexible, long-lasting hold. \u003cstrong data-start=\"517\" data-end=\"535\"\u003eBentonite clay\u003c\/strong\u003e and \u003cstrong data-start=\"540\" data-end=\"560\"\u003earrowroot powder\u003c\/strong\u003e add natural grit, volume, and matte texture, while \u003cstrong data-start=\"612\" data-end=\"627\"\u003emyrrh resin\u003c\/strong\u003e supports scalp health. 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